Friday, September 14, 2012

Factual Storytelling...


BAD THINGS CAN HAPPEN TO BAD PEOPLE

Defined as three consecutive quarters of negative growth, Australia never technically entered a recession during the global financial crisis. The agony that had stemmed from over gratification and greed still managed however, to rob many of their jobs, homes and standard of living. Once respected as a senior executive director of Westpac’s financial innovation and strategy department, David Santori had reason to be confident in maintaining his job through this period. “Life is good” he was often caught saying, until June 27th 2007. 

Angry and unsettled by the loss of his job he often detailed to the family at length the politics and situational power struggles in the boardroom. As a well respected, successful and relatively young executive, the sudden financial hardship and crisis, meant that he was ultimately seen as a threat. So when the call came through that someone in the boardroom had to go, he was the obvious choice. The statement “it gets to a point in all the major companies where it doesn’t matter how good you are at your job, success and climbing the ranks depends on how you know and how much they like you”, (that if true) seems worrying.  His insight into how executives and powerful boardrooms do business is scary in that talked about the detailed research that goes into customer manipulation and the overall opinion that the ‘individual doesn’t matter’.

The loss of David’s job did not only result in the loss of his harbour front apartment in high end Mosman Sydney, but also heralded a relapse to a dark period in his past. As an adopted child to a respected and wealthy family in Essex it would of seemed that David had had a colourful future. An exceedingly intelligent student at school his aspirations where infinite. Infinite until the sudden passing of his adopted mother when he was 18 to an undetected form of breast cancer. Stints of drug and alcohol abuse in conjunction with a struggle against depression and unemployment dictated his life from that point until 30 when he met his first wife, moved to Australia, started a family and completed an MBA in finance. As a ruthless and cunning businessman the morality and ethical decisions that David made saw his rapid rise in what he often tongue in cheek, sadistically labeled a “lion eat lion” world. The reversion to a systemic period of depression and anxiety after the loss of his job signaled what many would quickly label a mid- life crisis. Already divorced and now very much alone, there really wasn’t many positive aspects in his life at that period. The egotistical arrogance in turning down job opportunities due to an unwillingness to accept a lower salary can be somewhat understood when you reflect on his hard journey toward prominence. However the angst and turmoil he had already and would go on to cause his family meant that there was little sympathy and respect amongst those who knew him.

Deciding over night to move out and leave behind his two young kids and wife for still unknown reasons, saw him alienate his entire family. Having initially taken on a debt to pay for his MBA, David’s wife was left to battle hardship with no support from her ex husband. David moving to The United States of America five months later came as no surprise to her, alongside his subsequent two wives, allegations of financial fraud and abrupt forceful intrusion back into his children’s lives after 4 years with no contact. Described to me by his son as “the most unexplainable mix of emotions ever”, the call from his father saying “ I am coming back to Australia…I am married…I have 2 step kids… and I really want to see you” shattered his otherwise normal twelve year old life. Again unemployed and rapidly approaching 50 there wasn’t much going for him.

Currently working at a Vodafone call centre in Sydney it would be easy to say that David has been some what humbled or has fallen a long way. Having lost his job through being implicated in the controversy linking Manildra corp. with illegal incentive payments to politicians and their political groups, David has taken a step away from the unforgiving financial sector. Now divorced and remarried he seemingly hasn’t succeeded in finding love either.  A Renewed interest and connection with his children a small consolation. His kids deal with him in what seems to be an emotionally unfazed and unresponsive manner. It is unclear whether this can be seen as sad or smart, or both, in the scheme of things. With David it is always hard to tell if he is truthful or not but regardless it is interesting that David seems to think he is actually happier than he has ever been; “I kind of like having a different sort of responsibility (kids), I feel like I am achieving something at the moment”.

Without a doubt he is both a product of a cutthroat industry alongside a shining example of how morality and ethics are often not major parts of a successful businessman repertoire. As a family looking upon his life to date I cannot help but be glad I am not studying business and be sure that he is somewhat frightened of the new proposition that now faces him.


Thursday, August 30, 2012

Lecture 6: Commercial Media



This lecture hit close to home for me. I happen to be very passionate about the idea of peer brokerage and monarchical control of news and media. The ability and ease in which already powerful figures such as Rupert Murdoch, the Packer Family and the newly emerged Gina Rinehart, can manipulate the news is disgusting. As an archaic relic Rupert's sour outlook on politics is aptly reflected in his tendency to alter his media for political power and control. 

For example the freedom and liberties granted by News Limited to Bill O'Reilly (a presenter on the Fox US channel) is worrying. He, i feel, is a great example of how Rupert's brash opinions and poetical games harm the community.


Obviously the point of commercial media is to generate money through large audience viewership and their gain paid advertisement, but in a lot of cases advertising is seemingly excessive and is almost killing certain mediums. For example, commercial radio is a joke. The amount of tedious, repetitive and dumb advertising is almost silly. That is why i prefer ABC radio and tv. 

The various conglomerate media companies can be divided as such

NINE ENTERTAINMENT NETWORK
  • Channel 9
  • GO!
  • Gem
  • Extra
  • Ninemsn
  • Womens Weekly, Cosmo, Cleo
  • AcerArena

NEWS LIMITED
  • Courier Mail
  • The Australian
  • Quest Community Newspapers
  • NRL
  • HarperCollinsPublishers
  • Fox Sports
  • National Geographic Channel
  • SkyNews
  • Foxtel
  • 20th Century Fox

SEVEN NETWORK
  • Channel 7
  • 7 Two
  • 7 Mate
  • Sky News
  • The West Australian
  • Yahoo 7
  • Pacific Magazines

FAIRFAX MEDIA
  • The Sydney Morning Herald
  • The Age
  • Financial Review
  • Brisbane Times
  • Domain.com.au
  • MyCareer.com.au
  • RSVP

I didn't know that the government now subsidises Free to Air media apart from the ABC. IT seems sensible to me to maintain citizens writes to free press and media. As someone who doesn't have foxtel or austar i think it is extremely important that we keep pastimes such as Sport on FTA. The slow shift in sport broadcast rights toward pay tv worries me. Things such as the A league and Soccerroos, Super 14 and now even a lot of cricket is on the Fox Sports network. As a enthusiast of all these Sports it angers me and i am sure many others that i cannot access it.

Having been introduced through this subject to the Global Mail, i am now a massive fan and read a lot of their articles. A recent article by Jeremy Clarke about Kenya marathon runners i found genius and mesmerising. This is definitely the kind of journalism that inspires me.


peace. x



Lecture 5: A Picture Tells A Thousand Words

Photo-journalism is definitely not for me. After battling through COMU1999 last semester, this lecture made me uncomfortable. That is not to say that i don't appreciate or understand the relevance and importance of photo-journalism. In a contemporary sense a could image makes or breaks a story. An image is extremely important in hooking and capturing an audience, especially in a highly competitive and fast paced medium such as the internet.

I am a strong advocate for stumble upon and am constantly finding myself spending hours 'stumbling' interests such as travel and sports photography.

In an explosive and instant 21st century news environment, pictures often come as the first source of news or information. The capability of  people globally to take photos and be able to upload them within seconds to social media such as Twitter or Facebook, has heralded a new age of front line journalism.

images found on Stumbleupon such as,

 www.buzzfeed.com/pepsinext/10-beautiful-places-in-the-world-that-actually-exi/

onebigphoto.com/baby-chameleons/
constantly engaged me and succeeded in encouraging me to spend a long period of time browsing their site.

New and interesting images never get old. That is the hidden beauty of photo journalism. Multiple and detailed perspective can be given within an instant through a few careful taken photos.

With the current technological capabilities photos and images now can be altered and manipulated. This is an interesting and often controversial development in which almost anything can be made to look real or realistic. Programs such as photoshop are readily accessible and easy to use. Criticism of the air brushing and alteration of front page models to look almost inhumanly beautiful is testament to the away in which we can be persuaded and encouraged by media outlets.

peace. x

Kissing couple during the Vancouver Riots

Controversy at Home



As the voting booths for the UQ Student Union Elections open tonight for college students, Colin Finke deemed it necessary to give a short address at dinner in order to 'speak out against unfounded allegations brought upon the current Fresh party. Allegations of misconduct and foul play have rocked UQ in recent weeks after what i can only describe as a immoral act of cowardice and injustice. Previously a Fresh supporter due to their ongoing and generous support toward college life, I was horrified by the unethical actions of Fresh.

Having changed the constitutional right under the UQ Union Student laws of entitlement to ownership  for a decade of a previously listed party name, to that in which a party must re-apply every year, Fresh has essentially ensured a continuing term in power.

Allow a completely legal act, the obvious implication here is the moral and ethical dilemma that now stands in the way of our right to democratically have options come voting day.

Being a Cromwell College resident in the few weeks has been far from uneventful. Especially considering that the current President and many of the Pulse 'running delegates' are my 'noisy neighbours'. It has been interesting to see observe the growing divide also in the college community that previously hasn't existed. Although assured for a next term in power, i feel that this stunt was in a lot of ways politically immature. Fresh have alienated and unsettled there largest and most devoted support base, in the college system. Previously united in an attempt to ensure continued support for college events, many students such as myself are now left bitter and resentful. This is of course overtly promotional to the general university student population and perspective.

It is encouraging to see the gross coverage by the media of this issue. originally simply a social network and on campus movement. Democracy 4UQU has picked a broad and devoted following. The willingness for numerous news outlets who have picked up the story, seemed curious to me.

http://www.abc.net.au/news/2012-08-29/angry-protests-over-uq-student-union-election/4231260

http://www.theaustralian.com.au/higher-education/uq-shines-spotlight-on-student-union-activity/story-e6frgcjx-1226460171774

http://www.crikey.com.au/2012/08/27/university-of-queensland-union-documents/

http://www.news.com.au/national/university-of-queensland-to-hold-hearing-over-union-freshs-dirty-tactics/story-fndo4ckr-1226455938819

http://www.abc.net.au/triplej/hack/stories/s3572763.htm

http://www.couriermail.com.au/news/opposition-candidates-withdraw-from-university-of-queensland-student-union-election-after-incumbent-party-changes-rules/story-e6freon6-1226454793016

http://www.brisbanetimes.com.au/queensland/allegations-fly-over-brisbane-university-election-20120820-24idh.html

However the obvious link between Fresh and the Queensland Liberal National Party makes it a topical issue, i guess. Although fresh deny any alliance or party political links and bias, it is clear to see and is emphasised by the 'friendship' they share with LNP Senator George Brandis. Who has publically endorsed the Fresh Executive in Parliament as his 'friends'. See link below,



Although everything seems to be coming to a natural end, it certainly seems to me that more transparency os needed now and for the future. Hopefully the recently announced audit of the Union proves to be a step in the right direction.

peace. x

Lecture 4: Stories with Sound

I have to admit i was hanging out for a lecture like this. At home in Lennox Head on the Far North Coast of NSW, my family listens to ABC statewide local radio almost 24/7. My parents are even in the habit of often falling asleep listening to the radio in their bedroom. Dinner conversations was often interrupted by someone answering a question from Norman the Quiz on the Evenings program. Needless to say my childhood was characterised by growing up listening to James O'loughlin quick wit and interesting/topical banter. i was ecstatic to find out Richard Fiedler was speaking in this lecture as  my mothers favourite segment is 'Conversations'. hearing this lecture prompted me to go and listen to the most recent broadcast. Fiedler is talking to Benjamin Law a gay-Asian writer who travels through asia exploring how he would of struggled if he hadn't come to Australia. 




All presenters where thoroughly engaging and the lecture left me feeling positive about the future of radio, something i was very undecided and worried about. A unique medium still largely unchanged and untouched until recently by technology, radio i believe, still has a more to give to the media and larger community. Points addressed such  are the fact radio is avery different medium and being known transferable made me appreciate more this form of broadcasting. 

Radio seems to me to be more humble and more intimate. Listeners feel more included, in fact often we are engaged and transfixed to a conversations that is retrospectively about nothing or dull. This is due to this intimate effect i think. I was interested also by the conversation about talk back and its ability to transpose the boundary that other mediums struggle with.

The more dreary element of the lecture revolved around speech patterns, tone and structure. The most important point i noted was importance of these elements as voice is the only tool that can be manipulated on radio. Audience must be constantly engaged so as to prevent a change of station. People tend to stick more with and be more loyal to a particular broadcaster in radio, by comparison to other mediums such as television. Therefore loss of an audience is more detrimental.

The most thought provoking element I took away from the lecture was the definitely the idea that ' the most interesting people you interview are the ones you have never heard of'. This is encouraging for me not essentially in terms of radio media, but generally as motivation for the future.

I am not quite sure i whether i want to pursue this form of journalism but that is not to say that i am not in awe and appreciate create radio journalism such as the pop culture hit and phenomenon that is Triple J and it's various segments such as Like a Version. That is a genius example of how radio can transform itself.

peace. x

Flying High

I don't drink Red Bull but i certainly appreciate what RedBull has done for Sport.

The genius of Redbull is unparalleled. Only founded in 1984 there meteoric rise to the top of the branding world has given more back to the community of sport than most. Orignially labelled crazy for their aggressive international branding campaign, RedBull can now boost billion dollar profits not to mention a unrivalled public acceptance status. Obviously their path to the top through sponsorship etc. was with their personal interest at heart, however they have still managed to enable a whole new world of possibilities by giving people the opportunity to do what they love for a living. Through direct ownership and a management of teams, event sponsorship or athlete endorsement Red Bull has successfully brought to my eyes and the eyes of billions insane and interesting new forms of adventure, travel and sport.

Even as a firm believer that energy drinks shouldn't be sold cause of the long term health effects  i still have a unresolved appreciation for RedBull that have given such amazing things to the world of sport over the past decade. 

They sponsor a range of lesser known sports such as,

mountain biking, BMX, motocross, windsurfing, snowboarding, skateboarding, kayaking, wakeboarding, cliff-diving, surfing, skating, freestyle motocross, rally, Formula 1 racing.

just to name a few. Not to mention breakdancing to art shows, music, and video games. Many of the above sports i don't even enjoy or have interest in, but that is the genius of their business model. No matter what you are interested in RedBull have an event they support that interest you. 




RedBull generally cope a lot of abuse and often rightly so for the implications of their energy drink. However no one else gets better footage or has to date enable and encouraged such enthusiasm for generally speaking, forgotten sports.

This article is worth a read. 

http://www.simplyzesty.com/advertising-and-marketing/are-red-bull-just-a-media-company-who-happen-to-sell-energy-drinks/


Thankyou. x




Wednesday, August 29, 2012

Lecture 3: Telling Stories...

Considering writing is my favourite form of producing media, todays lecture on written and text as a medium for media production was highly relevant. As a print journalist, the guest lecturer Skye Doherty, provided an interesting, fresh and relevant insight into the current print media industry. Although i didn't raise my hand hand when she asked who wanted to be a print journalist, i certainly thought hard about doing so.

Hopefully it isn't pompous, but, i have always had an admiration for print journalists. The intricate and delicate (in some cases, definitely not all) way in which they can edit or shape words and texts to elaborate a particular perspective, emotion or idea; often without the public realisation of manipulation. Sound and image media, whilst liberating in some respects are much more confined and limited in this sense. It is almost artful, again in some cases, for journalist to give a narrative concisely.

Words are portable and accessible. Skye surprised me in saying that even in today's society, the tools of her trade are fundamentally, a pen and pad of paper. I think that is a really cool concept and something i could see myself being satisfied with. Although obviously times are changing and the majority of journalist are expected to be almost over-qualified or 'well rounded' in the sense that they need to write, shoot and edit there own stories now.

She also seemed to think print journalism was more engaging in terms of being able to engage with people. The quote suggested in the first lecture applies here i think,

"I became a journalist to come as close as possible to the heart of the world".
   Henry R. Luce

Skye constantly referred to inverted pyramid news models as a means to explain to us 'newbies', the way in which the industry works. The way in which articles are prioritised, edited and arranged is all obvious by in the relevant models.



Generally speaking 'more important' news (as shown above) proceeds irrelevant and personal interest stories. However Skye and also Dr Bruce Redman previously, refer us to the escalating rate in which 'fluff' is being seen as prioritised news. Especially in an online medium due to the fact that we can now record and analysis where people are clicking, and therefore see what news they are interested in predominantly. This is obviously worrying to all journalism students as one does not idolise the idea of chasing nothing stories purely for the sake of making the news entertaining. 

I also found highly interesting the seemingly obvious, but unrealised, point that people tend not to read full articles. The tendency being to move on once we have 'got the gist of it'. So we must therefore adjust and structure print text so that key facts and information is conveyed concisely not to mention in order of importance and relevance. This model shows a simplified standard structure that a print journalist might use, 


The diagram that proceeded this definitely puzzled me.

An seemingly detailed breakdown of how to structure an article. i had to do further research in order to differentiate the purpose of the various heads.

Both of these diagrams will be extremely useful and I have saved them for future reference.

Peace. x

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First Year Journalism/Arts Student